A virtual program focusing on global startups that are developing novel protein alternatives to replace traditionally animal-based and animal-derived products.

14.5% of all global greenhouse gas emissions come from animal agriculture. Our current food production techniques are unsustainable and cannot be scaled to meet the ballooning demands of an ever-increasing global population. The environmental and health implications, along with the ethical concerns, of livestock production are particularly devastating.

Consumers, notably millennials, are becoming increasingly aware of the impacts of their dietary choices and are driving a cultural shift towards healthier, ethical and more environmentally friendly food products. This new paradigm has paved the way for innovation in food production. By 2025, the alternative dairy market will reach $41.1B, increasing at an annual rate of 16.7%. By 2050, it is estimated that alternative proteins will make up one third of the world’s protein consumption.

Brinc has been invested in 29 Alternative Protein startups since 2019 with a goal of continuing to support founders to bring more efficient processes, as well as tasty, healthier and more sustainable alternatives to the market. By investing in the future of protein, we believe that we can contribute to a safer and healthier food supply resulting in a more sustainable and secure planet.

Join the leading Alternative Protein program in the heart of Asia and get access to one of the fastest growing urban and population centres in the world.

Our Offer

Investment Ticket: USD $130,000

Program Equity Alignment: Negotiable

Program Fee: $30,000 USD

We invest a minimum of $80,000 USD via SAFE note or in an equity round for a negotiable percentage.

The program is designed to support startups in three main areas:

1. Preparation in getting institutional investor-ready and fundraising via Brinc’s network of investors

2. Technical support in product refinement to ensure market readiness

3. Commercialisation via access to new markets, distribution support, or exposure to corporates.

In addition to funding, we provide mentorship, networking, access to experts, ecosystem players, distributors, investor match matching, a customized curriculum, an international startup perks package, and on-going support post program to help get your startup to the next level.

Investment Verticals

  • Alternative Protein
  • Cellular Agriculture
  • Plant-Based Protein
  • Precision Fermentation
  • Novel Ingredients

Application Requirements

  • We invest in international startups. Startups do not have to be based in the program’s location.
  • Startups that have developed a product that fits within one of our Alternative Protein investment verticals.
  • At least 2 co-founders with relevant industry experience.
  • Scalable and defined business model with high growth potential.
  • Fundraising traction.

Program Requirements

  • Startups successfully accepted into our accelerator program will need to pay a USD $30,000 participation fee for our program. This fee can be deducted from our investment amount.
  • There will also be a program equity alignment to take part in the program.
  • The program is 100% online and remote. There is no need to be physically present in the location for the duration of the program.

Ready to apply?

Applications are currently closed. Complete the interest form below to get notified when our applications open for Spring 2022!

Applications are now open! Startups can apply by March 20th, 2022.

Mix business with purpose

We create value for our portfolio companies and our ecosystem partners by facilitating mutually beneficial partnerships.

Global diverse talent

Our seasoned team of advisors from diverse backgrounds is critical for your long-term success, delivering value and supporting our founders on their journey to building profitable companies whilst addressing some of the world’s most pressing issues.

Our mentors


Rickard Oste

Founder, Oatly

Josh Tetrick

CEO & Co-founder, Just

Mirte Gosker

Managing Director The Good Food Institute Asia Pacific

William Chen

Chair Director and Pofessor in Food Science and Technology, Nanyang Technical University

OUR Team


Elena Sofia Inuguglia

Food Tech Advisor

Natalie Lung

Program Manager

Alfred Cheung

Certified Food Scientist

Guillermo Ginesta

Head of Programs, Greater China

Our founders

We create synergy by pairing founders with the right corporate partners to help spark new thinking and develop ideas that could make a significant difference to both business and ultimately the world.

Ready to apply?

Applications are currently closed. Complete the interest form below to get notified when our applications open for Spring 2022!

Applications are now open! Startups can apply by March 20th, 2022.

Our tools

Having a hard time finding good and reliable resources? We are here to help you jumpstart your business, and to support our portfolio teams and the global community of founders. Give our FREE tools a try!

Good Food Manual

This extensive guide lays out the steps involved in starting a plant-based or clean meat company – from securing funding and developing your product to staffing up and expanding distribution

Every section contains insights from plant-based and clean meat experts and entrepreneurs and curates further resources so that you can dig deeper into the topics most relevant to you.

Please fill out the form to the right to get access to our Good Food Manual.