We want to develop a sustainable food supply

At Brinc, we accelerate companies working to develop plant based alternatives to dairy, meat, & seafood. We work with founders that are building innovative food ingredients, food formulations, and food technologies.

Advancements in food technology perfectly aligns with our investment area: 'What We Eat’.

We are looking to incubate & accelerate founders who are building businesses that are willing to build more sustainable food supply by investing in plant based alternatives to animal agriculture, dairy & seafood.

Beyond this we will look to the application of plant based alternatives as supplements in health care, sports performance, beauty care, and wellness.


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Disclaimer: The food products shown on this site are not represented or affiliated with Brinc. Theses specific food products are intended as examples for companies that are interested to apply to Brinc’s Food Technology Accelerator Program.


Our Program

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Applications for our Food Technology accelerator program in Hong Kong is CLOSED.

Learn how you can get an investment of over USD $80,000!


Investment Themes

Proposals are to follow these food technology themes:

  • Plant-Based Meat & Dairy Alternatives (Food or Beverage)

  • Finished Processed Food or Food Ingredients (Emulsifier/Sweetener/etc.)

  • Cooking Aides (Flavor Enhancer/Cooking Sauce)

  • Functional Food or Beverage (Health Promoting Properties)

  • Insect Based Proteins (Food or Beverage)

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The Importance of Sustainable Food

The demands of a global increasing population are overwhelming if we rely on the food production options available now. The environmental and health impacts not to mention the ethical component of increased livestock production are substantial.

Consumers are increasingly aware of the impacts of animal agriculture, where millennials are the driving force behind healthier and environmentally safe food choices. There is a great market of opportunity for meat and dairy alternative foods.  

  14 % of millennials are vegetarians /vegan  |  Google Trends

14 % of millennials are vegetarians /vegan | Google Trends

  New food products  are developed to cater for meat and dairy plant-based alternatives market

New food products are developed to cater for meat and dairy plant-based alternatives market

  Growth of Dairy Alternatives Market  |  International Journal Food and Nutrition Science

Growth of Dairy Alternatives Market | International Journal Food and Nutrition Science

  $5.17 BLN opportunity for global meat substitutes market in 2020  |  Allied Market Research

$5.17 BLN opportunity for global meat substitutes market in 2020 | Allied Market Research


Overpopulation & Increased Livestock Production

The world population is expected to grow from 7 billion - 9 billion from 2010 - 2050 and the need for resources will have an immense impact on our environment.

The global demand of meat will lead to increased livestock production and an arising multitude of problems. 

  Greenhouse Gas Emissions:  The livestock industry produces 7.1 Gigatonnes of Co2-equiv emissions yearly, and represents 14.5% of all greenhouse gas emissions. |  FAO

Greenhouse Gas Emissions: The livestock industry produces 7.1 Gigatonnes of Co2-equiv emissions yearly, and represents 14.5% of all greenhouse gas emissions. | FAO

  Water Consumption:  15,000 L of water is used to produce 1KG of beef. |  Institution of Mechanical Engineers.   It is predicted that the world could suffer a water shortage of 40% by 2030. |  UN

Water Consumption: 15,000 L of water is used to produce 1KG of beef. | Institution of Mechanical Engineers.

It is predicted that the world could suffer a water shortage of 40% by 2030. | UN

  Antibiotic Resistance:  80% of antibiotics are given to livestock, to prevent the risk of infection. |  FDA   Consumption of livestock increases the spread of antibiotic resistance in bacteria. It is predicted that 10 million deaths will occur by 2050 if antibiotic resistance continues. |  UK AMR-Review

Antibiotic Resistance: 80% of antibiotics are given to livestock, to prevent the risk of infection. | FDA

Consumption of livestock increases the spread of antibiotic resistance in bacteria. It is predicted that 10 million deaths will occur by 2050 if antibiotic resistance continues. | UK AMR-Review

  Zoonoses:  There is a massive growth in the crossover of animal viral and bacterial diseases to humans. With globalization comes increased international travel and trade between nations.  The speed of diseases spreading across regions is enhanced, and It is predicted that 75% of emerging diseases are zoonotic. |  WHO

Zoonoses: There is a massive growth in the crossover of animal viral and bacterial diseases to humans. With globalization comes increased international travel and trade between nations.

The speed of diseases spreading across regions is enhanced, and It is predicted that 75% of emerging diseases are zoonotic. | WHO


Meat & Dairy Consumption Health Risks 

The regular consumption of processed meat increases the risk of colorectal cancer risk, the leading cancer in the world. Food allergies are other health concerns around animal food products such as eggs, milk and shellfish, where 10% of pre-school children in developed countries are susceptible.

  Allergy increase:  Food allergies in preschool children in developed countries is now as high as 10%. |  Royal Australasian College of Physicians

Allergy increase: Food allergies in preschool children in developed countries is now as high as 10%. | Royal Australasian College of Physicians

  Cancer risks:  Regular consumption of processed meat is associated with 18% increased colorectal cancer risk. |  The International Agency for Research on Cancer

Cancer risks: Regular consumption of processed meat is associated with 18% increased colorectal cancer risk. | The International Agency for Research on Cancer


Why Asia & China?

We believe that the Asian market will lead in the adoption of food sustainability. China has adopted policies to cut meat consumption in by 50% in less than 12 years! Over 500 million people will be ready to consume meat alternative options, where there is a growing demand of animal products especially in Asia and China. 

Centers of urbanization are mainly in Asia, where the demand for value-added food products will increase significantly in the near future!

  China's plan to cut meat consumption by 50%  cheered by climate campaigners |  World news  |  The Guardian

China's plan to cut meat consumption by 50% cheered by climate campaigners | World news | The Guardian

  Over 50% of Chinese Consumers shifted to healthier & nutritious foods |   McKinsey 2016 China Consumer Report

Over 50% of Chinese Consumers shifted to healthier & nutritious foods | McKinsey 2016 China Consumer Report

  Countries with the highest predicted meat consumption include India and China followed by Asia  where livestock production would increase accordingly. Canada, the US and the EU are among the countries with the lowest predicted meat consumption and livestock production.

Countries with the highest predicted meat consumption include India and China followed by Asia where livestock production would increase accordingly. Canada, the US and the EU are among the countries with the lowest predicted meat consumption and livestock production.


Learn More About Our Accelerator Program

If you're creating a Food Technology company, learn more about our program in Hong Kong.